Not only does Schoolvision answer fundamental questions about reading difficulties and dyslexia, giving Opticians the opportunity to radically improve learning outcomes, it also improves practice profitability and provides a unique selling point.
In an industry of big brands and high street chains, Schoolvision can provide a lifeline for independant practitioners.
Small independent optical practices often find it impossible to compete on price with the giant corporations, and they should not try - the philosophy of "two-for-one" offers and the fastest possible eye examination times is a betrayal of what independent practice is about.
Instead they need to focus on providing high quality unique services which allow them to stand out.
